Media Meditation #4: Apple of my ieye

So for this post I was looking around the internet and talking with my friends and we were wondering if it was possible to shoot a film on an iPhone.



As it turns out, it is entirely possible to not only shoot a movie in HD on the iPhone 4G but it is also possible to edit your footage with the $5 iMovie app

After very little searching I found an example (possibly the first online) of a short film that was shot and edited on the Apple iPhone. It is called "Apple of My Eye" and the really cool thing about this is they have a 'behind the scenes' describing how they did it all.

Apple of My Eye from Michael Koerbel on Vimeo.

Want more iPhone 4 movies? Check out our latest project - GOLDILOCKS - http://vimeo.com/15608787

http://majekpictures.com | Follow us on Twitter @majekpictures

Shot and edited entirely on the iPhone 4 / iMovie App (in 48 hours).

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In loving memory of Leigh Koerbel
February 28, 1950 - September 27, 2010

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Read some of the press about APPLE OF MY EYE:

Reelz Channel HOLLYWOOD DAILIES Interview
http://www.reelzchannel.com/trailer-clips/49450/apple-of-my-eye-interview

CNN - "A new 'indie' genre: iPhone 4 filmmaking"
http://www.cnn.com/2010/TECH/mobile/08/10/iphone.imovie.indie/index.html?hpt=T2

CNET - "iPhone 4 video embodies new-tech aesthetic"
http://m.news.com/2166-12_3-20009278-264.html

San Francisco Chronicle - "Mobile devices expanding creativity"
http://articles.sfgate.com/2010-07-10/business/21978092_1_iphone-ipad-apple-s-app-store

USA Today - "Shooting and Editing Travel Videos In the iPhone"
http://travel.usatoday.com/destinations/dispatches/post/2010/07/wish-you-were-here-shooting-and-editing-travel-videos-in-the-iphone4/99957/1

Sacramento News 13 Segment
http://www.asilocal.com/media/sacramento-news-13.mov

Sacramento News 10 Segment
http://www.asilocal.com/media/sacramento-news-10.mov

The iOScars - "Apple of My Eye Inspires iOScars"
http://theioscars.com/about

MacRumors - "Short Film Shot and Edited Entirely on iPhone4"
http://www.macrumors.com/iphone/2010/06/29/short-film-shot-and-edited-entirely-on-iphone-4/

MacDailyNews - "Short film shot and edited with iMovie on iPhone 4"
http://macdailynews.com/index.php/weblog/comments/25823/

TUAW - "Video shot and edited entirely on an iPhone 4"
http://www.tuaw.com/2010/06/29/video-shot-and-edited-entirely-on-an-iphone-4/

Notebook - "iMovie for the iPhone 4: Details and Review"
http://www.notebooks.com/2010/07/02/imovie-for-the-iphone-4-details-and-review/

PSFK - "iOscars Celebrates Mobile Filmmaking"
http://www.psfk.com/2010/07/ioscars-celebrates-mobile-filmmaking.html

The Observer News - "Moving Pictures That Will Move You"
http://www.theobservernews.com/news/observing-the-web/448-moving-pictures-that-will-move-you.html

Permission To Suck Blog - "Equipment Doesn’t Matter; iPhone Movies & Michael Koerbel"
http://www.permissiontosuck.net/iphone-movies/

Directed by Michael Koerbel
Written by Anna Elizabeth James and Michael Koerbel
Executive Produced by Anna Elizabeth James
Produced by Eric Edmonds and Rebekah Koerbel
Photographed by Michael Koerbel
Edited by Anna Elizabeth James
Production Design by Leigh Koerbel
Original Score Composed and Conducted by Corey Wallace

Starring Greta Charness and Timothy Guest

Special thanks to
Allied Model Trains, Culver City, CA
Birns & Sawyer, Burbank, CA
Michael Rogers
Greta's Parents

NOTE: All the pictures along the right side of the page were also taken with iPhone 4.

Michael Koerbel and Anna Elizabeth James are current MFA students at USC's School of Cinematic Arts.
Eric Edmonds is a Chapman University grad.
Corey Wallace is a graduate student from USC's Thornton School of Music. www.coreywallace.com
Rebekah Koerbel graduated with a degree in Communications from the University of Arizona.

a Majek Picture | contact us via hello@majekpictures.com

The really nice thing about shooting HD video on the iPhone is that it is much smaller than most cameras that do HD but this allows you to put it almost anywhere you can imagine!

Another thing I found whilst searching for iPhone movies was this:



This "thing" is the Factron Quattro, which is a Japanese made (of course) iPhone case that supports interchangeable lenses including a fish eye, macro and wide angle. The case alone is $200 and the lenses can cost up to $56 each. This is an amazing price when you consider the alternative DSLR's for upwards of $1000.